Jung Seed Company - 2021 to Present

• Design and execute a social media strategy across 35,000+ followers on TikTok, Instagram, Facebook, and YouTube.
• Create and optimize a content calendar that encompasses daily posting for Jung Seed and six Jung Garden Center locations as well as an affiliate brand, Totally Tomatoes and Edmunds’ Roses.
• Coordinate Facebook and Instagram advertising and leveraged the data and insights to make adjustments as needed.
• Design four digital ads per month.
• Capture photos of employees, greenhouses, fields and garden centers to be utilized across all digital and print marketing.
• Shoot and edit captivating video content for a weekly YouTube series, “The Garden Doctor”.

InSpire Magazine - 2013 to Present

• Collaborate with the owners to create a monthly publication that has been in circulation for over 15 years.
• Creatively outline, mock, and design the 32-page magazine and advertisments each month while maintaining a fresh, modern look.
• Work collaboratively with the writers and photographers to ensure the brand vision is maintained throughout the process.
• Lead all communication and workflow with the printing company to guarantee final printing meets deadline and procedures to ensure the highest quality product.

E & M Photography - 2010 to 2021

• Created, owned, and operated E & M Photography, specializing in shooting custom senior portraits and weddings.
• Create and optimize a content calendar that encompasses daily posting for Jung Seed and six Jung Garden Center locations as well as an affiliate brand, Totally Tomatoes and Edmunds’ Roses.
• Developed and executed a marketing strategy to grow business by 200% in just four years.
• Consistently researched locations and personalities of customers to ensure personalized shoots and quality of experience.
• Retouched and edited all images to ensure consistency in photography as well as to remove imperfections and correct color.
• Built a website and social media channels to expand the business, and used insights from web analytics to make updates as needed.

Ganser Company - 2009 to 2011

• Worked directly with the Vice President and owner to co-lead the marketing strategies to help grow and increase leads for the sales force.
• Created and maintained the company website to fit across all browser platforms including social media.
• Lead all graphic design initiatives, including standard media such as business cards, vehicle decals, direct mailers, and home show booth materials.
• Executed all digital marketing efforts, including a photo series of before, during, and after project documentation, as well as all video and time lapse photography for the website and YouTube channel.
• Collaborated daily with internal sales force, outside crews, and customers in order to gain a full understanding of all marketing needs by team.

American Eagle Outfitters - 2002 to 2009

• Managed a sales staff of 25-70 people to meet sales, payroll, and contest goals.
• Lead visual merchandising of seasonal and sales products, along with marketing and window presentation.
• Coordinated weekly scheduling and employee HR needs.
• Managed weekly sales and monthly staff meetings with associate and assistant managers.